Raw Materials Are Rising Fiercely &Nbsp; Leather Goods Try To Raise Prices.
With the revival of the consumer market and the emergence of China and other emerging markets market Yes Leatherwear The demand for products increased and the price of leather in the international market also rose sharply. Luxury leather goods companies such as France and Italy have said that they may spanfer costs to consumers through product price increases and reduce the pressure brought by the rising raw materials.
Soaring raw materials, leather goods try to raise prices
According to the survey data, in May this year, the quality sheepskin had risen from 24 yuan per year to 29 to 30 yuan per foot, and the price of fur per foot rose from 28 yuan to 52 yuan a year, almost doubled, and the price of leather increased by 50%. Almost doubled, and the price of leather increased by 50%.
Since last year, leather industry has been involved in tight supply of raw materials. The price of commonly used calf has increased by 20%. The price of international oil has fluctuated, and the price of chemical raw materials has also risen fiercely. The pressure of raising prices is also being spanmitted to downstream enterprises. Besides the shoe material, the polyurethane material used in the sole has risen from nearly 21 thousand yuan to 25 thousand yuan per ton, or nearly 20%, and the glue has nearly doubled. A person in charge of the shoe industry in Wenzhou said the rise in the export price of the product is far from the rise in its cost.
Manufacturers can not control the price of leather products to be "digested".
Today, raw materials continue to rise in price, domestic tanning enterprises begin to appear somewhat restless, although forced to take countermeasures, but it is not difficult to see that most of the enterprises are still too simple to deal with the way, whether the direct price increases can be accepted by consumers, which also needs a period of "digestion" in the consumer market.
In a shopping mall BELLE women's shoe area near the 27 square, sun shoes, a test shoe, said: "the price of the sandals last year is mostly four hundred or five hundred, and most of the price is six hundred or seven hundred yuan this year." The explanation for the price increase is that the salesperson of this counter explained: "leather, shoes and freight are going up this year, and the average price of each pair of shoes has been raised."
"Cost increase is the main reason for the increase in footwear prices this year. The cost of footwear is mainly leather and artificial, such as the women's shoes we produce, because the cost of human resources is increased, and the price of leather raw materials has nearly doubled, and logistics costs have increased by about 20%. A shoe manufacturer in Chongqing said that this year's footwear prices are related to the big environment.
"Last year, women's shoes with a price of about 100 Yuan went up to about 130 yuan this year, plus logistics and other costs. We can only raise the retail price, and the brand footwear is higher in the shopping malls." A shoe store owner in Huayuan Road said.
Nowadays, the leather industry is facing the pressure of two aspects of high price raw materials and market shrinkage. Compared with the previous years, the profit margins of the leather market are obviously not as good as before.
In the face of future unknown world, the development of leather industry is to be accepted by consumers, innovating and developing new products, and combing new ideas. At the moment, pork prices seem to be a sedative for the anxious leather industry. This year, although the consumption market of leather industry is rising, the prices of products are increased everywhere, but compared to pork, the price of leather products has risen sharply in the whole CPI.
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