2010-2011 Mashup Makes You The Focus.

During the summer season, the Italy Foreign Trade Commission and the Italy Footwear Association (ANCI) launched the spring and summer footwear industry trend conference in Beijing in 2011.

The Italy footwear industry trend conference is held two times a year in Beijing.

Lai Shiping, chief representative of Beijing Office of Italy Foreign Trade Commission, emphasized that this activity has become a communication between Italy footwear industry and Chinese distributors.

In the next few months, Italy

The first is the mix up of women's shoes, including folklore, city and outdoor wear.

There are mixed masks in Europe and America as well as African and Asian mashup.

Through the ingenious blend of ethnic characteristics, regional characteristics and tribal styles, people can enjoy the beauty.

In pursuit of individuality, this mixture does not give up the choice of happiness itself.

The urban mix and match reflects the elegant lifestyle of petty bourgeoisie. It combines functions and appreciation to achieve dreams and pursuits through attraction, indulgence and temptation.

The mixture of outdoor wear and munition, including sailor and Tennis uniform, as well as the mix and match of military uniform and gardening clothing, reflects the spirit of participation.

In addition, this series of Mashup, with the help of technological progress, has used water, sea and ocean accurately.

The second is the mashup of men's shoes, including three characteristics: one is the medieval style emanating from the simple design, the designer is free to play according to the characteristics of the raw material itself, fully manifests the simple and natural style, and the two is the application of watercolor Mashup, which is mainly reflected in the design of thick bottom and soft side, as well as shades and ordinary tones. These are also the mainstream styles of the 70s of last century. The three is the application of acrylic resin Mashup, which is mainly embodied in all kinds of sports and fashion men's shoes.

The footwear industry in Italy gives people a unique feeling. Its products, styles and output are unique and renowned throughout the world.

In addition, the best footwear designers in the world come to Italy with their dreams, because more enterprises in Italy footwear industry are willing to take risks and innovate, and hope to turn these excellent designs and concepts into reality.

In view of this, high quality Italy footwear products can not be achieved in other countries.

Why can Italy be a leader in the global footwear industry for nearly half a century? For this reason, we must review the history of the shoe industry area famous for "Italy manufacturing".

This is the real meaning of the existence of MICROMUSEUM.

Mr. AldoPremoli pointed out: "according to the fashion trend of the footwear industry of the footwear manufacturers association of Italy, I will find some shoes produced by Italy in conjunction with the trend of the next season. I have found some shoes that probably came out in the 50s and 80s of the last century. They have very distinctive colors, materials and unique craft.

And these belong only to our shoe industry in Italy.

And most importantly, the shoes introduced at this conference were selected from the exhibition of Italy shoe museum.