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Zhejiang Pinghu Garment Enterprises Face "Order Crisis"

2011/12/19 14:47:00 20

This year's winter temperature dropped slowly, but the order business of many garment enterprises in Pinghu has already "cooled".

In recent interviews, the reporter learned that both the well-known large enterprises and some small and medium-sized enterprises have increased their pressure due to the obvious reduction in orders.

"However, the pressure is borne by the enterprises themselves, and the welfare benefits of employees will not be affected at all."

Numerous

clothing

The boss promised.


Orders fell more than 20% over the same period.


Recently, the reporter came to Lin Dai Town, Pinghu Cheng Xiang Clothing Co., Ltd., in the production workshop on the two floor, the staff were sewing down garments.

The reporter found that several locations in the workshop were empty.

"Orders are much less this year."

Xu Jiandong told reporters that he has been a clothing company for 8 years. This year's orders are the smallest, 20% less than last year. For a small and medium-sized enterprise, this amount is very large, and the pressure can be imagined.


And in the production workshop of Jiaxing Xintian Garment Co., Ltd., which has more than 800 employees, the production is much more compact.

Reporters saw the staff

production

Summer clothes, not winter clothes.

We say that the production task of down jacket has already been completed. What they are doing now is next year's list.


Wu Yongyuan, general manager of the company, told reporters that this year's list of enterprises is flat, but from the perspective of the development trend of the past two years, this year should have a larger increase.

According to Wu Yongyuan analysis, orders for clothing industry in Pinghu dropped by more than 20% this year.


Crisis severity exceeded 2008


Pinghu is a famous garment manufacturing city in China, with large and small garment production.

enterprise

Thousands of people mostly take orders to produce.

Some business owners told reporters that this year's order crisis was more serious than in 2008 (the global financial crisis).


Wu Yongyuan told reporters that the "order crisis" is related to the global economic environment, because many clothing enterprises in Pinghu are receiving the list of European and American markets, and this year's economic downturn in Europe and the United States has led to an economic downturn, resulting in shrinking orders.

In addition, Japan is also a big market for Pinghu garment enterprises. Japan's great earthquake has great impact on the economy of the country, which also leads to a reduction in orders in the Japanese market.


In addition to foreign orders, many garment manufacturers in Pinghu also take orders from famous domestic brands. Orders are the most important in every half year, but due to the warm winter phenomenon, many well-known down garment manufacturers are afraid to produce more.

Ms. Shen, who has been engaged in garment production for more than 10 years, told reporters that last year, a famous brand down jacket in Pinghu reached 5 million units, and this year dropped to 1 million. This has made many enterprises "look forward to a short time".


"In addition, the domestic production costs are relatively high, and many orders are placed abroad."

Xu Jiandong said that Vietnam and Thailand, which had relatively low wages, diverted a large number of orders.


There is no discount on employee benefits.


In the interview, many business owners sighed for great pressure.

Is this going to affect employees? "No, no, no!"

Xu Jiandong told reporters that in order to ensure that the interests of employees, even if the enterprise even lose money will bear their own.


In the past two days, the relevant person in charge of Pinghu Huacheng Clothing Co., Ltd. has been busy with the railway department, and strive to buy train tickets for the staff to return home for the Spring Festival on time.

The official said that this year, the enterprises did feel the unprecedented pressure, but the employees' welfare and treatment were not discounted. Thousands of new residents returned to the countryside and the train tickets were still paid by the enterprises.

Most enterprises have begun to contact the pport companies. They will send cars to their employees to return home, and after the Spring Festival, they will still charter cars and pick up their employees.

The reporter learned from several major automobile carriers in Pinghu that in previous years, the clothing companies that arranged chartered cars to pick up and send employees had already made phone calls to make reservations, and some hotels also received orders from the clothing enterprises for the new year's Eve.


"Employees are ultimately concerned about income."

Guo Jian, the trade union chairman of Jiaxing Xintian Garment Co., Ltd., said that their employees would not be disappointed by the end of the year, and there would be a slight increase over last year.

And they have already begun to publicize to the old staff, after the Spring Festival comes back to work on time, there will be an extra allowance of 80 yuan to 100 yuan per day before the first month of fifteen.

Tao Hongjuan from Anhui told reporters: "there's a warm home here. I'll be back as soon as I can after the Spring Festival."


Pinghu Federation of trade unions related leaders said that many clothing enterprises bear the pressure of "order crisis" while keeping warm details of employees, which will be helpful for the future development of enterprises.

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