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Guangdong Fashion Week Pushes The Garment Industry Out Of The Throes Of Spanformation And Upgrading

2013/9/9 10:57:00 21

Guangdong Fashion Week Fashion Week Garment Industry

recently, the Guangdong fashion week ended in 2013. Speaking of fashion week, many people will think of beautiful models, dazzling lights and exquisite fashions. But for Guangdong a target= "_blank" href= "//www.sjfzxm.com/" > clothing /a, the fashion week is more important than the bright days in just a few days, that is to push the garment industry out of the throes of spanformation and upgrading. 
 for the Guangdong garment industry, which is upgrading from "made in Guangdong" to "created in Guangdong", fashion week plays an important role in promoting creative design, guiding fashion trends, promoting exhibition economy and promoting international exchanges. 
"P >" the development of the global garment industry is driven by fashion week. We plan to build Guangdong fashion week into the largest fashion week in the world in three years, and set up a fashion week base. This is Guangdong's "industry dream". Guangdong clothing "a target=" _blank "href=" //www.sjfzxm.com/ "dress less than /a > Industry Association President Liu Yueping told reporters. 
 Guangdong conditions are "advantaged" /p >
 compared with the world's five fashion week, Guangdong fashion week, which has just entered its thirteenth year, looks very "young". However, it has been developing rapidly in terms of quantity and quality. 
In P 2012, Guangdong fashion week has nearly 80 events and has become Asia's largest fashion week. 
 at this year's Fashion Week conference, Liu Yueping said that the biggest fashion week in the world in 3 years is the "industry dream" of Guangdong costumes. At that time, a fashion week base will be set up. When developing to a certain scale, fashion week will be divided into fashion week, spring, autumn, advanced customization, women's wear, men's wear and other fashion week. 
 to move towards the goal of global fashion base, Guangdong has a very good "congenital condition". "Although the domestic clothing manufacturing industry is more developed than" only one ", but unlike Fujian, Zhejiang and other cities that are concentrated in several cities, Guangdong's < a target=" _blank "href=" //www.sjfzxm.com/ "> textile < /a > the clothing industry can be said to be everywhere, the number of industrial clusters is the largest in the country," Liu Yueping said. "Besides, Guangdong's clothing manufacturing industry is also very diverse, ranging from sweaters to underwear, knitting, jeans, children's clothing and so on." 
 at present, there are five recognized five fashion centers in the world: New York, France, Paris, London, Italy, Milan and Tokyo. Without exception, the five cities are all highly developed and internationally influential international metropolises. In these cities, the fashion industry has become a pillar industry in the local and even the country. 
 in this respect, Guangdong, which has always been regarded as the source of China's fashion, is obviously very potential for development. The simplest example is the ten best a target= "_blank" href= "//www.sjfzxm.com/" > the designer "/a". Many provinces are engaged in the selection, but most of them can not persist, and Guangdong has held thirteen consecutive sessions. "This is a question of industrial foundation." Liu Yueping said. 
 clothing spanformation and upgrading "on the road" /p >
 last year, the Guangdong provincial government launched the Guangdong garment industry spanformation and upgrading action plan. In Liu Yueping's view, the era of quantitative growth in garment industry has basically ended. 
 although the gross output of clothing in Guangdong's pillar industries is in the ninth place, but the era of "great outburst" in the middle and late 90s of the last century has gone forever, which has prompted the Guangdong garment industry to upgrade and spanform from "Guangdong manufacturing" to "Guangdong creation". 
 Fashion week to promote brand culture, display creative design as the main thrust, brand promotion, teacher training, new product development has a significant role in promoting. 
At the beginning of this year, "first lady" Peng Liyuan visited Guangdong on the international diplomatic stage wearing a local clothing brand in Guangdong. He was encouraged by the local brands and designers of P, and was full of expectation for the future development. 
Under this background, this year's clothing week specially launched the "governor Cup" fashion design competition, which played an important role in boosting confidence in the development of local clothing brands in P. 
 in addition, there are "Guangdong top ten" a target= "_blank" href= "//www.sjfzxm.com/" > Fashion Designer /a > which has been adhered to the thirteenth session. "Many famous designers are widely known through this stage, such as Liang Zi, Deng Zhaoping, Lin Zihan and so on. It can be said that the "ten best selection of Guangdong" has established an irreplaceable authority in the apparel industry in Guangdong and played an important role in promoting the development of Guangdong's clothing design industry. 
 besides, this year's fashion week also held an e-commerce development forum to invite experts to discuss the problems and trends in the development of e-commerce in the garment industry, and invite the clothing business representatives to share the successful experience. {page_break} 
 .
 hope to introduce world class brand /p >
 Guangdong fashion week attaches importance to "local strength". Apart from launching a series of top ten awards such as top ten designers in Guangdong, it is also the stage for many local brands to go to the world. Every Guangdong fashion week has become a priority place for domestic and foreign brands to enter Guangdong and even the Chinese market. 
 "we hope to introduce a world-class brand from Guangdong fashion week. This is also the dream of all our Guangdong costumes. However, this is not a problem of clothing industry. It is not so easy to enter the international market. When I went abroad to communicate, what Liu Yueping felt most strongly was the strength of the association in Italy and France. At present, the role of Guangdong clothing association is limited to guidance, guidance and platform building. Fashion week is the most successful platform. 
 domestic and international brand optimization platform 
 every Guangdong fashion week has become the priority place for domestic and foreign brands to enter Guangdong and even China market. This year, China's high-end fashion business men's wear JEVONI (Javani), the new gentry menswear model personalization brand Hilnan&Bellne (Harmon Benny) and so on are the first landing fashion week, choose it as a new product released platform. 
 the Spanish fashion women's brand AS-BCN, fashion men's wear brand LOGAO (force high), fashion down feather brand RUN IS GIRL, fashion feather brand, and design brand Jing silk Fang clothing are selected as the brand starting platform. This is the important orientation of Guangdong fashion week. 
 in addition, Guangdong fashion week's "turn around rate" is also getting higher and higher. The fashion women's brand FARINA.Z from Italy Florence (felena Zheng), personalized Cowboy brand JONEAA, Chinese wedding dress first brand FAMORY (name Rui), famous youth casual wear brand front line, European style men's wear brand BENBO (Bin Bao) and so on once again landed in fashion week. 
"P > local famous teachers are appearing on the stage of" /strong > >. "
During the fashion week, four top ten fashion designers in Guangdong, including Deng Zhaoping, Lin Zi, Qu Ting Nan and Jin Ju, brought their latest works and held special releases in P. 
 among them, Deng Zhaoping held the theme of "weaving dream south of the Five Ridges", the 2014 fashion custom press conference. 
 Ms. Lin Tzu Yin held the "Yu Ai peer" work conference and the "design management" theme seminar at the fashion week. On the press conference, Lin Zi Yan also auctioned off her 3 latest masterpieces, and donated over 50000 yuan to the leukemia children. 
 Mr. Qu Ting Nan held the theme of "spring and summer" in 2014. Ms. Kim held a feature press conference on fashion design of South China Agricultural University.