Cartire'S Luxury Goods Prices Continue To Rise.

< p > it is understood that this is not Cartire's "a href=" //www.sjfzxm.com/news/index_c.asp "price increase behavior < /a >.

According to the relevant insiders, the company has recently received notification from European suppliers that Chanel has increased by 15% since April 14th.

Almost the same time, Ferragamo notified the average price of some commodities by 400 yuan, and Cartire raised the price from 6% to 10%.

< /p >

< p style= "text-align: center" > < img border= "0" align= "center" width= "502" height= "258" alt= "" height= "/" > "

< p > reporters learned from the staff of the Ferragamo Shanghai store that some products including Ferragamo including clothing, leather goods and footwear have been formally raised, and the increase has ranged from several hundred yuan to 1000 yuan.

< /p >

< p > > Senior Research Fellow of CIC consultant "a href=" //www.sjfzxm.com/news/index_c.asp "Xue Sheng Wen < /a" points out that as a luxury, price is undoubtedly one of its most important forms of expression, so luxury goods need constant price adjustment to maintain brand positioning and image.

Based on this, annual price adjustment has become a rule.

Although the Asian luxury market led by China is relatively low, it is not caused by the excessive price of the terminal, but because of the intensified anti-corruption efforts.

In the luxury sales market, high prices will not hinder sales, but will stimulate consumers' desire to buy and sell.

< /p >

< p > on the increase of the "a href=" //www.sjfzxm.com/news/index_c.asp "luxury" /a >, especially Chanel 15% has the highest concern.

It is reported that the ClassicFlap series medium and large size increase price is 450 euros; the 2.25 series raises 450 euros for each dimension; the LeBoy series medium price increases 300 euros, or around 15%.

< /p >

< p > Xue Shengwen thinks, "in 2010 and 2011, the price adjustment of Chanel was 20%-40% and 20%-30% respectively, while the price adjustment in 2012 was 10%~15%, and roughly estimated that Chanel's price increase over 5 years was over 15%."

< /p >

Less than P, however, Chanel's price rise is covered by the European and American markets, not including the Chinese market.

Chanel official customer service staff told reporters that the price increase is not known. "At present, there is no information about the price increase in China."

< /p >

< p > "consumers of luxury goods are not sensitive to price, and even the increase of 5%-10% will not affect buyers' purchase behavior."

Ding Liguo, a senior retail expert, said earlier.

< /p >