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What Is The Main Location Of Clothing Store?

2015/3/11 18:30:00 6

Clothing StoreLocationShop Skills

What kind of clothing shop is a good shop site? Half, there are two conditions for a good clothing shop site. Next, Xiaobian will explain to you what the main location of clothing store is.

Opening a clothing store is not a matter of time. If you want to have a long-term development perspective, the location of storefront is also the same. For clothing store location, this is a long-term investment, which is related to the future development of clothing stores. When external environment When changing, other business factors of clothing store can be adjusted accordingly to adapt to the changes of the external environment, but the location of the clothing store is difficult to change once it is determined. Therefore, clothing Shop location must have a vision of development, not only to study the status quo, but also to correctly predict the future.

Every place should have a target customer of a scale. site selection More importantly, we must ensure this, so as to ensure that its operation reaches a certain scale and is also an important condition. For example, the location of a supermarket is chosen according to the product it operates, and it is also restricted by the law of the consumers' shopping distance, because people do not have to run long distances for some daily necessities, so as long as they rely on the services of the targeted consumer groups of a certain scale, they can get a steady sales revenue. Therefore, whether we can have a target consumer group of a certain scale is one of the important factors to consider in the location of clothing stores.

However, we must also take this into consideration, that is, the target customers of clothing stores are always changing. Municipal Planning and transportation changes can lead to an increase or decrease in customer groups. This is also an important basis for predicting future customer groups. If the municipal planning is to build a residential area in a certain area, there will be fewer residents when it has just been established, but with the continuous improvement and development of the living facilities and other supporting facilities in the residential areas, the residents in this area will also increase day by day. Obviously, it is inevitable to set up chain store outlets in such areas. Such as new stations, wharves, subway exits, tourist attractions, public instructions facilities can increase consumer groups. There is no doubt that changes in these external circumstances must be taken into account in the determination of the consumer group.

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There are millions of luxurious stores and flagship stores in the mall. There are also so-called concept stores. They will bring guests first into a beautiful place to provide a truly God like service. Maybe you just want to buy a handbag, but the concept store allows you to enjoy food, drink and Internet services in this palace.

High quality space design always affects people in the environment at the first time, and whether or not his material needs can be satisfied, spiritual pleasure has determined his preferences. In the survey, 73.33% of people think that shops need to be specially designed. The so-called "special" is aimed at this brand and brand goods, even for the same type of things, because of different decorative styles bring different brand language.

For example, they also sell neckties, and some brands hang their necktie on each independent hanger, which is convenient for customers to find, and also shows the brand's rigorous and capable style. Some brands tie their neckties on the shirts at random, or even turn them into a delicate rose, so that consumers can be infected by such casual and relaxed atmosphere when they enter the door. The brand seems to say: "formal dress can also be very comfortable and very rich". The 73.33% of the respondents probably didn't realize their taste and their understanding of the trend. They first got the general impression from the store's sense of design.



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