Ningbo Sanjiang Supermarket And Jingdong Jointly Seek Pformation

Most people in Ningbo have such experience. In order to pick up fresh fruits and vegetables, they have to catch up with the supermarket to buy vegetables.

Yesterday afternoon, Jingdong and Ningbo local supermarket Sanjiang formally reached a cooperation. After that, online consumers can send their products to the front door only if they pick up the supermarket within 2 hours.

"This cooperation project has changed the inherent mode of traditional business enterprises, resulting in a marketing increase in sales.

In addition, it can expand the related services to the traditional super stores, provide better services for community families, and produce real social benefits.

Lv Qiming, President of Ningbo electronic commerce promotion association, said.

In fact, as the concept of "Internet +" continues to heat up, various O2O projects on the Ningbo market continue to emerge. Among them, the O2O of life service is developing rapidly, covering the fields of takeout, meal, laundry, massage nail, fresh delivery, home service and so on.

Through this brand new mode, e-commerce enterprises merge with offline stores, making community convenience stores and large business super stores into display shops or distribution stations.

With the embrace of "Internet +", it has gained new channels for pformation and development.

Yesterday, Jingdong's "Jingdong home" officially landed.

To cooperate with Sanjiang, a local supermarket.

At present, the first batch of 10 stores in Sanjiang supermarkets has been stationed in the "Jingdong home", which covers Ningbo city (Haishu District, Jiangdong District, Jiangbei District and most Yinzhou District), and supermarket goods, including fresh products, can be delivered within 2 hours.

After the order is delivered within 2 hours? How can freshness keep fresh? Yesterday, around 5 p.m., the reporter carried out the measurement.

After downloading the "Jingdong to home" mobile terminal APP, the reporter saw the entrance of "Sanjiang shopping" on the top left corner of the page.

The reporter bought a asparagus (8, about 300 grams - 330 grams), a meat longan (about 500 grams), a pack of 8 cans of cola cans, and chose to pay online.

Around 5:40 p.m., a courier wearing "Jingdong home" work clothes arrived at the distribution place filled by reporters.

The reporter saw that the courier picked up the fruits and vegetables purchased by reporters from a square insulation bag.

Fruits and vegetables were packed in fresh keeping bags.

From outside, fruits and vegetables keep good freshness.

The courier told reporters that he was responsible for the distribution of the nearest supermarket in Sanjiang supermarket. After receiving the system order, the warehouse selected the goods and distributed the courier distribution.

"Quick, it can be delivered to the customer about 30 minutes from the order time, and it can be delivered in about 1 hours."

According to the introduction, "

"Is the Jingdong's O2O platform, the goal is to integrate the whole category of life services, provide mobile takeaway location within 3 kilometers of takeaway food, super products, door-to-door service and achieve 2 hours service.

In the field of products, the "Jingdong home" is different from the previous Jingdong self operated mode. It mainly provides the flow, pportation capacity and system advantages between consumers and stores. The Sanjiang supermarket provides the advantages of inventory and supply chain of offline stores, so as to realize the integration of offline and offline businesses, and quickly serve the younger generation of consumer groups.

It is reported that at present, "Jingdong home" Sanjiang shopping portal, has been on-line more than 5000 categories, equivalent to a medium-sized supermarket.

In terms of logistics and distribution, Jingdong came to the "crowdsourcing logistics" mode and recruited part time deliveries to distribute goods in addition to their own logistics and distribution.

Jingdong said that as of now, Jingdong crowdsourcing has recruited more than 50000 full-time couriers. By the end of this year, 13 cities will be open, with an average daily volume of more than 20000 orders, with a monthly growth rate of 219%.