The Black Horse In The Children'S Shoes Industry Has Killed The Babus Bean And ABC'S Encirclement Circle.

A new wave of baby boom has sprung up, and young parents are right.

No longer limited to buying a pair of traditional ideas, but wearing what children's shoes and shoes.

Our country

Production enterprises are mainly concentrated in coastal areas such as Fujian, Zhejiang and Guangzhou. The industrial chain in Fujian is perfect, and is in the forefront of the design, research and development and production of leisure sports children's shoes.

Zhejiang is the gathering place of fashionable shoes such as leather shoes. The production enterprises of children's leather shoes are mainly concentrated in Wenzhou, forming obvious scale benefits.

Guangzhou has concentrated information on the trend, and has a large shoe production base in the country. It is famous for its large output and large number of children's shoes.

With the industry and capital inflow, the continuous entry of foreign children's shoe brands has intensified the domestic market.

Competition.

A number of professional children's shoes brands, ABC, Babu bean, shepherd boy and so on have been born in China, and some adult shoe brands have extended their product lines to children's shoes, such as AOKANG.

Red Dragonfly children's shoes and so on.

However, in recent years, the market competition is fierce. Many children's shoes enterprises have been in crisis. The shepherd boy's shoes have gone through a big shuffle after experiencing unqualified quality, and the bonding degree of ABC and other children's shoe brands has declined, and the market share has gone down.

Although there are a large number of children's shoes manufacturers in China, the market of children's shoes is in a state of disorderly competition. Under such an imperfect environment, such a children's shoe enterprise has killed out the encirclement of various brands, attracting the attention of peers from the posture of a dark horse. It is Zhejiang's children's Bank.

The industrial age tests the ability to produce the same thing, and the test of the data age is the ability to produce different things.

In order to create new sales channels, we create a new retail mode for manufacturers and brands to create a comprehensive sales channel.

New retail can not only solve the logistics problem of long-distance pportation, but also play the role of the Internet facing consumers directly, and touch the wide demand and promote the development of customized business.

To put it simply, this innovative channel sales model is somewhat similar to that of Suning, but it is also different.

Similarly, many manufacturers sell their products autonomously through the "children's Library" online and offline platform.

What's different is that "children's Library" creates children's products.

To provide manufacturers with one-stop services such as channel construction, marketing services, system software support, cloud storage services, big data analysis and new retail channels.

In a short span of 3 years, there are nearly 30 orders centers and thousands of terminal stores on the line.

The rapid development of the Internet is to meet the needs of the Internet and new retail outlets.

From the trend of non brand consumption to brand consumption, from traditional to innovative, from stores to new retail, which direction should children's shoes go in the future?